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Mr. Dunbar Theory - SAMSUNG
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MEDIA:
TVC / DIGITAL.
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DIRECTOR:
EDUARDO VIEITEZ.
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PRODUCTION CO.:
MEDIAMONKS.
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AGENCY:
DDB STOCKHOLM.
DESCRIPTION:
Mr. Robin Dunbar, hero of this Samsung Campaign explain in this teaser, and introduction for the digital experience, the key idea of the whole campaign, his famous scientific theory about friendship that made him popular around the world. It was shot in an amazing old University building in Sofia, Bulgaria.